SPRITE in TEL-AVIV with McCANN MOSCOW

Eric lines up a shot. Don’t you have a bigger crane?

“Drink the whole bottle…. Take 8″

Pretent it’s hot and you’re thirsty… Action.

Eric & Exec Kobi Hoffman of Jiminy Creative Tel-Aviv

Eric likes to point at random things to confuse the crew

Benji Cohen

Hero talent

McCANN Producer Konstantin Balandin and Coca Cola’s Mirela Anglelescu Hincu

Shamil Sharif & Dima (Dmitry) Lunev of McCANN Moscow

Hero talent

Valeria Baburina Line PR & Orna Nissenbaum 1st AD – fun times…

The set and the actor who most closely resembled Eric (in his head)

Got to shoot a scene with a Director character – so much fun to set up a fake set!!